Guide · 4 min read · updated
How long a website takes, week by week
A realistic timeline for a business website, from intake to deploy, and the approvals that move the date most. Book a free call to plan yours.
The short answer is that the build is rarely the slow part. Waiting is. Waiting for photos, for a logo file, for an approval. This guide shows where the time goes so you can plan around it.
A typical five-page site
| Step | Typical time | Waiting on |
|---|---|---|
| Intake and brief | 1–2 days | Your answers and files |
| Concept | 2–3 days | Your approval |
| Design | 3–5 days | Your approval |
| Build | 4–7 days | Nothing, usually |
| Test | 1–2 days | Nothing |
| Review | 1–3 days | Your acceptance, or one revision |
| Deploy | 1 day | Domain access |
That is roughly three weeks. Our Launch package fixes it at 5 working days once your payment has cleared, the brief is confirmed and your logo and photos are in, by writing the words for you, building on tested templates and keeping approvals to 24 hours.
What moves the date
- Missing files. Have the logo and photos ready before the intake.
- Slow approvals. Each approval waits for you. One day late on each is a week late overall.
- Domain access. Find out where your domain is registered and who has the login, early.
- New ideas mid-build. Good ideas are welcome, after launch. Before launch they reset the clock.
Why the order is fixed
On our packages from $1,320 we do not design before the concept is approved, and we do not build before the design is approved. Packages below that get one preview and one revision instead. It feels slower on day one and is much faster by the end, because nothing is redone. The process page shows every lock.